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The 2026 AI Content Marketing Plan
+ Repurposing Workflow (With Prompts!)

A complete AI powered content marketing plan template with prompts, workflows, and a repurposing strategy you can use to build your 2026 content calendar in one session.

interviews

conferences

events

speeches

team calls

webinars

campaigns

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Leverage AI to capture better stories, raise more funds, and engage your community with just a few clicks.

The 2026 AI Content Marketing Plan + Repurposing Workflow (With Prompts!)

This resource is an AI powered content strategy template, complete with high impact prompts for building a clear, strategic, repurposing first content plan using ChatGPT, Claude, Gemini, or any AI tool. When you’re finished, you’ll have:

  • A clear 2026 content marketing plan you can actually use
  • Defined content pillars that reflect your expertise and priorities
  • A long form video strategy built around the content you already plan to create
  • A repurposing workflow that turns each recording into consistent, on brand content
  • A Q1 content plan you can put into motion immediately

All of it is designed to feel authentic to your brand and genuinely usable, not theoretical. And it can be completed in far less time than it would take to build from scratch.

This template guides you step by step through the planning process using AI in a way that supports your thinking, not replaces it. You bring the goals, context, and voice. The prompts help you organize, clarify, and move faster.

A full-service platform to scale your storytelling

Generate authentic, ready-to-publish stories effortlessly

An end-to-end platform to capture, produce, and share your stories

01.
Upload your videos

Arbor's professional journalists conduct remote interviews with your lead storytellers.

02.
Generate your Feature Story

Our production experts use our AI tools to transform the interviews into an engaging feature story.

03.
Content generation

Our production experts use our AI tools to transform the interviews into an engaging feature story.

03.
Distribute your content

The Arbor platform turns your Feature Story into ready-to-post assets for social, email, and beyond.

Explore Arbor For Content Repurposing In 2026

Arbor is the content platform built to help teams save hours every week by turning long form recordings into on brand content automatically.

Upload a video and receive clips, posts, articles, and newsletters written in your own voice.

If you want to see how this could work inside your 2026 workflow, book a walkthrough with our team.

Book A Demo

A Note Before You Begin


This AI content strategy kit is designed to make your 2026 content planning feel lighter, more strategic, and far more achievable. You do not need a perfect brief to start. You only need a general sense of:

  • Your goals for the year
  • The audiences or segments you support
  • The long form content you expect to record in 2026


That is truly enough. These AI content planning prompts will walk you through the rest.

Each prompt has been written with authenticity in mind so your content feels real, natural, and aligned with your brand voice. The goal is not to create more content for the sake of it. The goal is to create the right content, in the right voice, using the resources you already have.

How to use this kit:

Copy and paste each prompt into your preferred AI assistant. You can use ChatGPT, Claude, Gemini, or any AI tool you are comfortable with. 

Let the AI guide you through the questions, review the outputs, and make small edits so everything reflects your tone and priorities. 

Complete this kit in one continuous chat window. Each prompt builds on the previous one, so keeping everything in a single thread helps your AI tool maintain context and produce stronger, more connected outputs. 

You can work through the prompts in one focused session or spread them out over time. Your assistant will remember what you have already created and help you refine and expand it as you go.

When you follow this process, you will walk away with a strategic plan you can put into motion immediately.

PROMPT 1: Create Your 2026 Content Marketing Plan

The Prompt

Purpose

Copy and paste this into your AI tool:

Act as a marketing strategist. I want a clear and simple 2026 content marketing plan built around a repurposing-first approach.

Start by asking me six short questions about my goals, my audience, the content I plan to create, and my team capacity.

Then create a one page plan that includes:

My company, who we are, and what we do
My goals
Four to six content pillars
Recommended long form video opportunities
Repurposing checkpoints
A realistic weekly and monthly rhythm 

Keep the tone warm and human and authentic to my brand. Avoid jargon.

This is the foundation of your entire 2026 marketing plan template. Every effective content strategy begins with clarity. Before you think about repurposing, calendars, or workflows, you need a simple and focused understanding of what your content should accomplish in 2026. This first prompt creates that foundation.

It helps you define what you are trying to achieve, who you want to reach, and how long form content will support those goals.

Think of this as the anchor for the rest of your repurposing first content strategy. Once you have this one page plan, everything that follows becomes easier because you will know exactly what you are working toward.

Your content pillars, your long form video map, your repurposing moments, and your Q1 calendar will all build naturally from what you establish here.

PROMPT 2: Define Your Content Pillars for 2026

The Prompt

Purpose

Copy and paste this into your AI tool:

Act as a senior content strategist. Using the draft content pillars from my 2026 content marketing plan, help me refine and strengthen them. I want four to six clear content pillars that:

Support my 2026 goals
Reflect the expertise and perspective I want to be known for
Connect directly to the needs and questions of my audience

For each content pillar:

Explain what the pillar is and why it matters
Describe the types of long form content that could support it
Include examples of short form content that could be repurposed from those recordings

Keep the tone warm, human, and aligned with my brand voice. Avoid jargon. Make this feel practical and easy to apply.

In Prompt 1, you created draft content pillars as part of your one page 2026 plan. Those pillars gave you an initial sense of direction. Now it is time to refine them into clear, strong themes that will guide your content throughout the year.This step deepens the work you started.

Your refined pillars should connect your 2026 goals, address the needs of your audience, and outline the stories and expertise you want to elevate. When your pillars are fully defined, you will have a clear lens for evaluating ideas and repurposing opportunities.

PROMPT 3: Build Your 2026 Long Form Video Map

The Prompt

Purpose

Copy and paste this into your AI tool:

Act as a content strategist. Create a 2026 long form video map for me that aligns with my refined content pillars. Ask me five short questions that help you understand:

1. The webinars or virtual events I plan to host

2. Any speaking engagements or panels I am participating in

3. Customer conversations or success calls that may be recorded

4. Internal meetings or presentations that often generate valuable insights

5. Any additional moments in 2026 where long form video will be captured.

Then create a simple list of long form video opportunities I can plan for in 2026. For each one, outline the types of repurposed content it can produce so I can prepare for how the recording will support my strategy.

Keep everything clear and aligned with my brand voice.

Now that your pillars are fully defined, you can plan long form content with intention. This step helps you map the long form recordings that will support your pillars and create a strong foundation for repurposed content throughout 2026.

Most organizations produce more long form content than they realize. Webinars, interviews, customer calls, conference sessions, and internal meetings can all become rich content sources. This step helps you recognize those opportunities and align them with your pillars, so you know exactly which recordings matter most.

Here are examples of long form content worth mapping:
Live or pre recorded webinars
Speaking engagements or panels
Recorded sessions at conferences
Fireside chats or interviews
Internal kickoff calls or product briefings
Prospect or customer success calls
Client story or testimonial conversations
Virtual eventsWorkshops or trainings
Town halls or leadership updates
Podcast guest appearances

If it is recorded, it can support your 2026 content strategy.

PROMPT 4: Plan Your Repurposable Moments Before You Record

The Prompt

Purpose

Copy and paste this into your AI tool:

Act as a content repurposing strategist. Based on my long form video map and content pillars, help me plan the intentional moments I can create during my recordings that will repurpose well throughout 2026.

Include:
Questions I can ask during webinars or interviews that lead to strong clips
Prompts that help me share stories, insights, or frameworks
Talking points that encourage natural, high value moments
Simple phrases that translate well into social posts
Strong openers that help me begin recordings with clarity
Topic cues I can mention that help generate searchable or thematic clips

Then show me how these moments can translate into short videos, posts, newsletters, and articles.

Keep the tone friendly and practical and aligned with my voice.

Now that you know which long form content you plan to record in 2026, the next step is ensuring those recordings produce strong, reusable moments.

High quality repurposed content begins long before editing. It begins with intentional questions, clear stories, and simple insights shared naturally during the recording.

This step helps you think ahead so your videos generate memorable and useful moments without extra preparation.

PROMPT 5: Build Your Q1 2026 Content Calendar

The Prompt

Purpose

Copy and paste this into your AI tool:

Act as my content planning partner. Using my content pillars, my long form video map, and the repurposing moments I have planned, create a Q1 2026 content calendar that I can use with my team.

The calendar should include:
A weekly posting schedule that is realistic for my team
Repurposed content ideas connected directly to my long form recordings
Opportunities for newsletters, blogs, or recaps
Suggestions for content formats that match the strengths of each idea
A guide for cycling content in a way that stays fresh and does not feel repetitive
Recommended days or timing for different formats based on best practices

Please present the calendar in a spreadsheet ready format with columns for:
Date
Content format
Source video or topic
Draft headline or hook
Notes for brand voice
Status or next step
+ your recommended additional columns

Keep the plan simple, human, and aligned with my tone. After you create the calendar, share a short list of strategies that will help me stay consistent throughout Q1 without burning out.

You know your goals, your content pillars, your long form video opportunities, and the intentional moments you want to create in each recording.

Now it is time to turn all of that into a structured Q1 2026 content calendar.

A strong content calendar does not need to be complicated. It needs to be realistic, aligned with your strategy, and built around your repurposing approach so you spend less time creating, and more time reusing the strongest ideas from your long-form recordings.

This step gives you a spreadsheet-ready plan your team can execute.

PROMPT 6: Build Your Repurposing Workflow for 2026

The Prompt

Purpose

Copy and paste this into your AI tool:

Act as a content operations coach. Create a simple and repeatable repurposing workflow for my 2026 content plan that connects my long form recordings, the intentional moments I planned, and my Q1 calendar.

The workflow should include:
What to do immediately after a webinar, call, or long form recording ends
How to save, name, and organize files so the process is easy to follow
How to review the recording and locate the strong moments I planned in advance
How to extract quotes, insights, stories, or answers that support my content pillar
How to outline or draft corresponding content for social, email, and blog channel
How to check everything for brand voice and alignment with my pillar
How to track progress and stay consistent with my Q1 calendar
How to review performance and adjust future content planning

Present the workflow in a clear checklist format that is easy for me or my team to follow. Match the tone and brand voice from my earlier prompts so everything feels unified.

You now have the core structure of your 2026 content strategy. The final step is creating the content repurposing workflow that ties everything together.

Many teams create excellent strategies but struggle to execute because they lack a clear, repeatable process for what happens when a recording ends.

This prompt helps you define a workflow that turns each recorded moment into consistent clips, posts, articles, and newsletters.

This is where your entire system becomes real and sustainable.

Final Note

Your ideas deserve to be seen. Your expertise deserves to be shared. Content repurposing is a fantastic way to expand your digital footprint without adding a ton of heavy lifting from new events and strategies.

If you want support turning your recordings into consistent, on brand content each month, Arbor can make that process simple.

Upload a recording and receive clips, posts, articles, and newsletter ideas that reflect your voice and move your strategy forward.


Effortlessly produce short-form videos from new or existing content, scalable storytelling—in minutes

How Arbor Makes This Workflow Easier

The most time-consuming steps of this process are watching the recording, identifying the strongest moments, drafting content, and keeping everything consistent across channels. 

Arbor helps you do this in minutes, not hours. Arbor can take your recording and return short video clips, social posts, articles and recaps, emails or newsletter ideas, podcast-style audio clips, and additional supporting assets.

If you want support with long form video repurposing, we would be happy to show you how Arbor can help.

01.

Upload your videos

Use any existing content—interviews, zoom calls, event footage, podcasts—as the foundation for new stories.

02.

Generate engaging content

Let our AI do the work: create video clips, pull quotes, blog articles, newsletters, social posts, and more—instantly.

03.

Customize your perfect stories

Add your brand’s touch: tweak captions, adjust visuals, change music, and include end cards to make each story truly yours.

04.

Easily distribute your content

Share your finished content directly to LinkedIn, Instagram, YouTube, TikTok, email, and more—all in one step.

05.

Track performance and optimize

Monitor engagement and performance with built-in analytics, creating a comprehensive content database for your organization.

01.

Upload your videos

Use any existing content—interviews, event footage, galas, documentaries—as the foundation for new stories.

02.

Generate engaging content

Let our AI do the work: create video clips, pull quotes, blog articles, newsletters, social posts, and more—instantly.

03.

Customize your perfect stories

Add your brand’s touch: tweak captions, adjust visuals, change music, and include end cards to make each story truly yours.

04.

Easily distribute your content

Share your finished content directly to LinkedIn, Instagram, YouTube, TikTok, email, and more—all in one step.

05.

Track performance and optimize

Monitor engagement and performance with built-in analytics, creating a comprehensive content database for your organization.

A full-service platform to scale your storytelling

Generate authentic, ready-to-publish stories effortlessly

An end-to-end platform to capture, produce, and share your stories

01.
Upload your videos

Arbor's professional journalists conduct remote interviews with your lead storytellers.

02.
Generate your Feature Story

Our production experts use our AI tools to transform the interviews into an engaging feature story.

03.
Content generation

Our production experts use our AI tools to transform the interviews into an engaging feature story.

03.
Distribute your content

The Arbor platform turns your Feature Story into ready-to-post assets for social, email, and beyond.

Unlock scaled impact from storytelling.

Companies that prioritize consistent content creation may see a 3x increase in engagement and ROI.

Amplify your reach

Capture one story and easily adapt it for many channels to grow your audience

Increase your conversions

Organizations using video grow revenue 49% faster year-over-year than those who don't

Engage your community

Stay engaged with supporters by sharing a steady stream of authentic stories

You know video matters, but...

"We have too much going on to do video"
"We can’t afford video production"
“We don’t have the skills to do it well”

We hear these every single day. Unfortunately, many marketing teams face these very hurdles and end up leaving powerful stories untold.

Discover the power of Arbor

  1. Breathe new life into existing footage
  2. Streamline content and distribution
  3. Maximize video ROI without breaking the bank

Get help crafting authentic stories

Our storytelling experts specialize in bringing your message to life through compelling, first-person narratives.

Generate authentic, ready-to-publish stories effortlessly

An end-to-end platform to capture, produce, and share your stories

01.
Upload your videos

Arbor's professional journalists conduct remote interviews with your lead storytellers.

02.
Generate your Feature Story

Our production experts use our AI tools to transform the interviews into an engaging feature story.

03.
Content generation

Our production experts use our AI tools to transform the interviews into an engaging feature story.

03.
Distribute your content

The Arbor platform turns your Feature Story into ready-to-post assets for social, email, and beyond.

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How can I get started with Arbor?

Getting started is easy! Sign up for beta access and our team will guide you through the setup process.

What types of organizations can benefit from Arbor?

Arbor is designed for businesses, nonprofits, and community organizations looking to enhance their storytelling capabilities and drive better results from their content.

Can I customize the stories created by Arbor?

Yes, Arbor allows for customization of the content to ensure it aligns with your brand voice and objectives, making it relevant for your audience.

Is there a demo available?

Absolutely! You can book a demo to see Arbor in action and discover how it can benefit your organization.

What kind of support does Arbor provide?

Arbor offers comprehensive support, including onboarding, training, and ongoing assistance to ensure you get the most out of the platform.

Do you offer translation services?

Arbor supports multiple languages in translation features currently being developed. For details, please check in with our Product team.

Can I edit the AI generated outputs?

Yes! Our platform enables you to jump into generated content and make specific edits as you like, so it's ready to post.